Full Design Life Cycle Product Design Strategy: Report & Dashboard

• Login Info:

• User Name: yookyunglim@hansgraphicarts229.onmicrosoft.com

• Pass Word:



DIRECTV Product Strategy

Discovery & Research: 

• Objective: Understand user needs, business goals, and technical constraints.

• User Research: Conduct interviews and surveys with key stakeholders (operators, analysts, executives) to define pain points.

• Competitive Analysis: Benchmark existing solutions and identify opportunities for differentiation.

• Data Audit: Assess the availability and quality of data sources for reporting.

• User Personas & Journeys: Define primary users (e.g., IT Admins, Business Analysts) and their workflow.


Ideation & Concept Development

Ideation & Concept Development


• Objective: Develop a high-level framework for the dashboard and reporting system.

• Define KPIs & Metrics: Establish critical metrics for Availability, Optimization, and Tracking.

• Brainstorming & Sketching: Create rough wireframes for key components.

• Information Architecture: Structure the dashboard layout, defining data hierarchy.

• Stakeholder Alignment: Review with product, engineering, and leadership for feedback.

UI & Visual Design

UI & Visual Design

• Objective: Collaborate with engineers to bring the design to life.

• Design System Integration: Develop a polished, user-friendly interface that aligns with brand guidelines.

• Data Visualization: Optimize charts, graphs, and tables for clarity.

• Responsive Design: Ensure usability across devices (desktop, mobile, tablet).

Development & Implementation

Development & Implementation

• Objective: Collaborate with engineers to bring the design to life.


• Design Handoff: Provide annotated UI specs and interaction guidelines..


• Dev Collaboration: Work closely with engineering to maintain design integrity.


• Accessibility Review: WEnsure compliance with WCAG standards.



Testing & Refinement

Testing & Refinement

• Objective: Validate functionality and user experience before launch.

• Beta Testing: Deploy to a select group for real-world validation.

• Bug Fixes & Performance Optimization: Address issues before full rollout.

Launch & Adoption

Launch & Adoption

• Objective: Ensure a smooth rollout and encourage user adoption.

• Training & Documentation: Create onboarding guides and tooltips.

• Marketing & Support: Work with marketing for awareness and provide ongoing support.

Post-Launch Monitoring & Iteration

Post-Launch Monitoring & Iteration

• Objective: Continuously improve based on user behavior and feedback.

• Analytics & Reporting Monitor feature usage and engagement metrics.

• User Feedback Loops: Gather insights for iterative enhancements.

• Feature Roadmap Planning: Prioritize future improvements.



PBI Review Process for the Team